I found this interesting sort of case study on BNet about Method, the household supply company with the quirky packaging. When their culture went from fun and wierd to mean and angry, the 30-something founders had to make changes. They did so by creating 5 cards that lay out the values of the company, including collaborate, care, innovate – and “keep method wierd” and “what would MacGyver do?”
They also ask interviewees to answer the question, “How would you keep Method wierd?” – a perfect example of an interview question that ensures new hires fit within the corporate culture. This article ultimately provides some great insight into using culture strategically to keep bullies out.
Here’s the article… enjoy