Cartoon Network plants to execute a major anti-bulling campaign. Here is an excerpt from the article.
Unlike many bullying programs, this one is geared toward middle school, where experts say bullying is most common. It also targets not bullies nor the bullied, but kids who witness bullying, giving them appropriate techniques to intervene.
“There are specific strategies young people can learn to make a difference in their schools and communities,” said Alice Cahn, Cartoon Network’s vice president of social responsibility. “We decided to focus on those who watch bullying happen – the bystander community – who know they should do something, but are not sure what.”